Thursday, September 2, 2010




Postcard designs for the welcoming of the 2010 Fifa World Cup in South Africa. I took a local brand, being Ouma's Rusks and played a twist on it with Afrikaans slagan (a South African language). My slogan was "Jou Ouma se Rusks" and basically was talking about the diverse culture groups in South Africa. Ouma means Grandmother in Afrikaans and by taking the iconic brand i took photographs of different grandmothers of different races and cultures representing South Africa and the brand. One postcard had to be type driven, then image driven and then one being type and image driven. My slogan made up the rows of boxes on the shelf of Oumas Rusks and type made image. In the image postcard a twist was added to the rusks by having a young lady use them as hair curlers. Thus being she used her Ouma's Rusks to curl her hair. The last postcard is the type and image and i took the Ouma Rusks logo and replaced the old lady illustration with my different Grandmothers i photographed. I had tomake some changes to the project and thus is why there are two versions.

Wednesday, September 1, 2010



What the Font is a made up magazine that deals with topics on typography. We had to design the layout for this magazine by designing the front and back cover and a double page spread. My double page spread dealt with the typeface Helvetica and "Whats the Fuss with Helvetica." I created little icons that resembled mass produced products with the use of Helvetica. Such as Helveti - oogler, being a play on Google. We were only allowed to use black and white, no colour and so this is my design from second year.




Tissue box design that had to be interactive and reinventive on your average tissue boxes in the store today. My tissue box is targeted for children age between 2 and 8. It is a germjanitor that helps get rid of your cold y taking it on himself. playful friend that when the tissues are finished, can be played with. Mom or Dad help the child to create this little creature by cutting along the dotted lines indicated. The head pops up, the arms pop out and the legs became 3D. Fun little friend when the flus got you in bed.

My very first attempt at Photoshop. Was an advertisement project to sell yourself with the first frame being your personality, second frame your life and third frame a phrase that describes you. I am a free spirited, motivated individual and thus describes the origami butterfly's and colour palette









The Campaign poster for the Informatics and Design Exhibition at Cape Peninsula University of Technology. Second Year project we did in groups of two and the concept behind it was "Thinking Cap." What does a thinking cap look like, what does a designers thinking cap look like? We crafted hats for each design and informatics department and the strap line became "come see how we think". Enticing people to see the exhibition. Included was a stop frame animation of how to make your own "thinking cap" which would be e-mailed to those invited. This also became environmentally friendly as printing would be cut down by sending majority through e-mail and it became interactive by getting people to craft a "thinking cap." the invitations that were sent of were paper hats that folded out into the map of the University to find your way around the Exhibition. Very fun project, loads of work, coffee and no sleep, but worth it.